In 2020-2021, the cosmetics industry is under great pressure from the COVID-19 outbreak. The coronavirus pandemic has increased production and sales of hand care products in all segments, from luxury to budget. Sensitive, dry and irritated skin has become the norm after the emergence of the virus, because of the stress and anxiety, and the constant use of hand sanitizers. Customer cares not only about the disinfecting functions of the products, but also about their hydrating properties and fragrance.
MIRATO company has marketed products with probiotics under the brand GLICEMILLE, which regenerate the hand skin microbiome impaired by stress and external factors. The main argument of the developers of the cosmetics: a healthy, balanced microbiome equals a healthy, balanced skin. And vice versa, a microbiome imbalance can lead to countless skin disorders, including irritation, cracking skin and even eczema.
